Thoughts on Web3 Community Rewards Distribution

Recently, a certain community held a creative writing competition, sparking heated discussions about the rewards distribution mechanism. The event established three awards, each using different selection methods. The original intention of this design was to balance fairness and participation, but it also led to some controversy.

Some community members question the fairness of the event, believing that there is a lack of "absolute openness, fairness, and justice." While this demand is idealistic, there are many challenges in reality. The vision of Web3 is to create a more transparent and just world, but the process of achieving this goal is fraught with difficulties.

The Ethereum Foundation, led by Ethereum founder Vitalik Buterin, is an example. Although Ethereum is a representative project of Web3, the operational model of its foundation still resembles that of a traditional company. This indicates that the success of a product is not directly related to whether it fully adopts the Web3 model. In the early stages, the management style of Web2 may be more efficient.

Back to the topic of community management. Some have suggested closing the community to focus on other business. However, team members believe that the community has value beyond economic interests, such as providing emotional support and maintaining the original intention. This insistence reflects an acknowledgment of the community's value.

Community management in a Web3 environment faces unique challenges. Unlike Web2, Web3 protects identity privacy rather than behavioral privacy. This leads to difficulties in implementing activities such as voting and lotteries. Additionally, a user can create multiple addresses to participate in activities, increasing the complexity of management.

There is also controversy regarding the distribution of voting rights. Some believe that everyone should be equal, but this may overlook the differences in participation. One possible improvement is to allocate different weights based on user levels, but this requires more complex technical support and management work.

Web3 community management is still in the exploratory stage. The current strategy is to seek balance through continuous experimentation to meet the needs of the majority of members. Successful community management requires participants to respect the rules, winners to remain humble, and losers to maintain patience. At the same time, the management team should also manage expectations reasonably to avoid overly aggressive actions that may lead to negative consequences.

In general, community management in Web3 is a gradually improving process that requires the joint efforts and understanding of all participants.